CASE FILE 01 / 21 DAY TATTOO
$1,235 in spend -> $12,700 booked value.
The strongest public money proof: a compact campaign that turned Instagram demand into DMs, replies, and booked tattoo work.
21 Day Tattoo Studio, April-May campaign proof. Booked value reported from campaign follow-up; not a guarantee.
$1,235
Ad spend
April-May campaign proof
$12,700
Booked value
Reported booked value from campaign follow-up
10.3x
Return
Booked value divided by ad spend
139
DMs started
Meta proof screenshots
122
Replies
Campaign follow-up
30
Bookings
Campaign follow-up
Story
From paid demand to booked work.
Problem
The studio needed paid demand that did not stop at reach or profile visits. The business question was whether ads could create bookable conversations.
Work done
Meta campaigns drove traffic and messaging conversations into Instagram. The path stayed focused on paid demand, DMs, replies, and booking follow-up.
Result
$1,235 in ad spend led to $12,700 booked value, 139 DMs started, 122 replies, and 30 bookings.
Caveat
This is one studio over one campaign period. It is proof of what happened here, not a typical result or guarantee.
